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Gravity Forms: There’s Never Been an Easier Way to Create Forms

By Gravity Forms Published June 9, 2021

Need to add an email opt-in or contact form to your website? Want to accept online payments, create a survey or quiz, register users to your WordPress website, or build custom forms? Then it’s time to introduce Gravity Forms to your toolset.

Gravity Forms is a powerful form builder that will enable you to create any type of form for your WordPress website. Our vast array of features, intuitive drag-and-drop form editor, extensive ecosystem of add-ons, expert customer support, and the constant innovation of our product, ensures that we can cater directly to all business and web professional needs.

Gravity Forms: An Introduction

Gravity Forms is the #1 form builder for businesses and web professionals, providing a robust and secure service that has proven to be reliable time and time again. Trusted by organizations across the globe, our customers range from agencies, higher education institutions, and non-profits, to businesses of all shapes and sizes.

Gravity Forms is an extremely user-friendly tool and its drag-and-drop form editor functionality will enable you to create beautiful forms within minutes. On the flip side, the flexible nature of Gravity Forms allows web professionals to design custom forms for any project requirements.

Here are just a few of the different types of forms that you can create with Gravity Forms…

• Lead Generation Forms – Looking to grow your mailing list, engage with your site visitors, or collect qualified leads? With Gravity Forms you can quickly create and add lead generation forms to your WordPress website, including email opt-in and newsletter subscription forms, contact and request a quote forms, or webinar and event sign up forms. Gravity Forms integrates with a wide assortment of email marketing services, enabling you to automatically send new form entries to the platform of your choice, where you can then easily manage and nurture your mailing list.

• Payment Forms – Whatever type of business you run, you can take payments online with the Gravity Forms Pro and Elite licenses. Create eCommerce forms for physical or digital products, set up a monthly service subscription or membership form, take one-off or recurring donations or tuition fees, register attendees for your paid events, and much more. Gravity Forms integrates with a selection of major payment processors including Stripe, PayPal, Authorize.Net, Square, and Mollie, enabling you to easily collect payments from your customers around the globe.

• Surveys, Quizzes, and Polls – One of the best ways to learn more about your audience is to add a quiz, poll or survey to your website. When done right, any of the above have the potential to engage your audience, provide essential feedback, and grow your business. With the Gravity Forms Elite license, you have access to the Survey, Polls, and Quiz Add-Ons, enabling you to collect and analyze the data you need.

• Registration Forms – With the Gravity Forms User Registration Add-On, available with our Elite plan, you can create registration forms and register users on your WordPress website. Ideal for any type of membership site or situation where you offer premium content, you can also integrate the User Registration Add-On with a payment processor, enabling you to take payments during the registration process.

• Custom Forms – The flexibility of Gravity Forms makes it a best fit for developers and agencies – whatever your project you will find out form builder has the tools to enable you to complete the job. With Gravity Forms you can build custom forms and solutions, taking advantage of our extensive features, developer API, add-ons, and third-party extensions. The only limitations will be your imagination!

Our Form Template Library provides a range of form templates to help new users get started with Gravity Forms. From lead generation and payment forms, to more complex survey and registration forms, these fully customizable templates are free to all Gravity Forms customers.

Top Features

Gravity Forms is well regarded as one of the most powerful and extensible form builder plugins on the market. Now you know a bit about what can be accomplished with our form builder, let’s take a closer look at some of the features Gravity Forms offers…

• Ease of Use – Our user-friendly form editor enables you to create forms within minutes, no coding required. And with a recent redesigned form editor UI which now incorporates drag-and-drop column control, you will find an intuitive experience that makes creating even the most complex of forms fun!

• Security and Reliability – Gravity Forms is renowned throughout the WordPress community for our constant focus on security and reliability, which is why we are trusted by businesses and organizations across the globe.

• Accessibility – Gravity Forms has recently undergone a major overhaul when it comes to accessibility, making it quicker and easier than ever to create accessible forms. The result of these updates means that you can now build forms that are WCAG 2.1 AA compliant.

• Built-in Features – Gravity Forms has a wide assortment of built-in features and functionality, available to all our customers whatever license type you choose. Features include conditional logic, multi-page forms, file uploads, and much more, enabling you to create professional custom forms that appeal directly to your specific target audience.

• Countless Integrations – As we’ve mentioned, Gravity Forms supports numerous add-ons to enhance and extend your forms. Integrate your forms with an email marketing provider or CRM to help manage leads, sync Gravity Forms with a payment processor and start accepting payments on your site, create polls, quizzes, and surveys for your website visitors, or connect with Zapier to gain access to thousands of further third-party services and apps.

• Certified Add-Ons – Our Certified Developer Program brings you the very best of the community add-ons, helping you to do more with Gravity Forms. When you purchase any of the Gravity Forms certified add-ons, you can be confident in the quality and security of the product, as well as the support offered from these third-party developers.

• Documentation and Support – With extensive documentation, and our friendly expert support team always standing by, it’s easy to get help you need whenever you need it.

Compare Our Plans

Whatever your business and budget, Gravity Forms has a plan to suit your project. Here is a quick summary of our three license types…

• Basic License: Perfect for personal projects and/or blogs, this plan includes licensing for one site, standard support, multi-page forms, file uploads, and Basic Add-Ons such as Mailchimp, Active Campaign, HubSpot, and more!

• Pro License: A best fit for anyone running an online business and/or accepting payments via a WordPress website, this plan includes licensing for three sites, standard support, multi-page forms, file uploads, and Basic & Pro Add-Ons such as Stripe, PayPal, Zapier, and more!

• Elite License: Gain full access to Gravity Forms with the Elite license – great for ambitious entrepreneurs, agencies, and other users who need to use the plugin on a large number of sites and require vast functionality. This plan includes licensing for unlimited sites, priority support, multiple page forms, file uploads, Basic & Pro Add-Ons and Elite Add-Ons such as User Registration, Surveys, Quiz, and more!

Have a watch of this Compare the Plans video to give you further information on our licenses and help you decide which license is right for you before you make a purchase.

Sign Up for the Gravity Forms Demo!

Still not sure Gravity Forms is for you? Don’t just take our word for it. With our free demo, you can test drive our form builder, play around with the numerous features and add-ons, customize the form templates, or create a custom form from scratch.

Get Started with Your Free Gravity Forms Demo.

Any questions about Gravity Forms or our licenses? Please ask away in the comments below or contact our friendly support team!