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Gravity Forms: Is Our WordPress Form Builder Right for Your New Project?

By Megan Jones Published November 18, 2021

Gravity Forms is the #1 WordPress form builder on the market, catering to all business and web professional needs. Our vast array of features, powerful ecosystem of add-ons, and the constant innovation of our product, ensure that we are a best fit for any project.

In this article, we discuss all you need to know about Gravity Forms…

• Top Features
• New Initiatives
• License Plans
• Customer Reviews
• Black Friday Deals!

Read on to find out exactly what our WordPress form builder has to offer and how it can help you connect with your audience and grow your business…

Gravity Forms: All You Need to Know

Whatever your form requirements, Gravity Forms can help. From lead generation, to taking payments online, or more custom solutions, Gravity Forms is the professional form builder that you need for your new project.

The intuitive drag-and-drop form builder, in conjunction with numerous built-in features and advanced add-ons, enables you to create stylish and high-functioning forms for any occasion.

Let’s take a look at just a few of our top features…

• Totally Dependable (It Just Works!) – Gravity Forms is renowned throughout the WordPress community for our constant focus on security and reliability. Trusted by non-profits, government organizations, major universities, and big businesses, we strive to maintain those relationships by always delivering a robust service.

• Intuitive Drag-and-Drop Form Builder – Our user-friendly form builder enables you to create forms in minutes, no coding required. Simply drag-and drop the form fields you require onto the editor canvas and then customize them to suit your needs. The beauty of Gravity Forms is the flexibility of the product – with our form builder you can build any type of form for any project, the only limit is your imagination!

• Built-In Features – Our wide assortment of built-in features will enable you to create professional custom forms that appeal directly to your specific target audience. Features include multi-page forms, file uploads, conditional logic, spam protection, and much more. (All features are available with every Gravity Forms license).

• Countless Integrations – Gravity Forms supports a wide assortment of add-ons to enhance and extend your forms. Integrate your form with an email marketing provider or CRM to help manage your leads, sync Gravity Forms with a payment processor and start accepting payments on your site, create polls, quizzes, and surveys for your website visitors, or connect with Zapier to gain access to thousands of further third-party integrations. (To find out which add-ons are included in each of our plans, check out our Gravity Forms Add-Ons page).

• Our Documentation Has You Covered – We’ve created extensive documentation to support all our customers, whatever your skillset. From our Video Tutorial Library and New User Guides, to our in-depth Gravity Forms Documentation platform and hands-on community Facebook group, you’ll find all the help you need to create high-converting, beautiful forms.

• Support Every Step of the Way – Our Support team is renowned for their helpful service and expertise. No question or problem is too big or too small, from pre-sales queries to troubleshooting a custom form you’ve created, you can always get in touch with our Support team – they love to help!

For further reading on how Gravity Forms can help you with your specific objectives, check out these articles…

• Grow Your Email List with a Gravity Forms Basic License
• Drive Revenue Growth with a Gravity Forms Pro License
• Create Custom Solutions with a Gravity Forms Elite License

What’s New From Gravity Forms?

2021 has seen unprecedented changes, both to Gravity Forms the product and Rocketgenius the company. Adaptation and innovation have been the focus of the last year, with a major product update in the shape of Gravity Forms 2.5, the release of a number of new add-ons, and the launch of our new website alongside a complete brand refresh.

And coupled with our upcoming Black Friday Sale, there has never been a better time to join our community.

Let’s take a closer look at what’s been going on with Gravity Forms…

Gravity Forms 2.5

Gravity Forms v2.5 has been at the heart of all product developments throughout 2021. The release of 2.5 was long anticipated by our customers, and it didn’t disappoint. With new features and functionality across the board, 2.5 introduced a beautifully redesigned form editor UI and intuitive drag-and-drop column control, providing a modern look and feel with new streamlined ways of working.

Alongside the form editor refresh, 2.5 also had a key focus on accessibility. Providing our community with the tools to fulfill their form-building requirements is always a top priority for all of our team here at Gravity Forms, and we are delighted that with Gravity Forms 2.5 users now have the ability to easily create accessible forms that are WCAG 2.1 AA compliant.

Gravity Forms Add-Ons

Alongside the development of our core plugin, the Gravity Forms Product team has also worked tirelessly to create, develop, and support an array of new and existing add-ons.

Some of the major developments to our add-on stack include…

• reCAPTCHA Add-On – With the brand new release of the anti-spam reCATPCHA Add-On, our customers can now add Google reCAPTCHA v3 to their forms.

• Akismet Add-On – The brand new release of our Akismet Add-On enables improved spam identification and filtering on customers’ sites.

• Advanced Post Creation Add-On – The official launch of the Advanced Post Creation Add-On, saw APC throw off its ‘beta’ label, and become a fully-fledged Gravity Forms Add-On, allowing customers to easily automate the publishing of user-submitted content to their sites.

• PayPal Checkout – The Gravity Forms PayPal Commerce Platform Add-On changed its name, gained new features, and became PayPal Checkout – now our #1 PayPal Add-On.

• Square Add-On – With a major update to our Square Add-On, as well as accepting one-time payments, customers can now set up subscriptions, authorize a payment on a user’s card but not capture that payment until a later date, and even refund a payment – all from within Gravity Forms Entries in WordPress Admin.

New Website and Brand Refresh

Both Rocketgenius and Gravity Forms have received a complete brand refresh that does both justice to our powerful form builder while reflecting the integrity and authenticity of our company.

And with the new website, alongside stunning aesthetics, we’ve introduced new and improved customer workflows, providing a superior user experience that helps our community to easily navigate the site. From support and account needs, to information about add-ons and resources on the blog, you’ll find everything you need to help you on your form building journey

Compare Our Plans

With Black Friday just around the corner, it’s important that you know which Gravity Forms license will best meet your form building needs before you make a purchase.

Here’s a quick summary of our three license types…

• Basic License: If you’re looking to grow your email list, then the Gravity Forms Basic License is for you! Perfect for personal projects and/or blogs, this plan includes licensing for one site, standard support, multi-page forms, file uploads, and Basic Add-Ons such as Mailchimp, Active Campaign, HubSpot, and more!

• Pro License: A best fit for anyone running an online business and/or accepting payments via a WordPress website, this plan includes licensing for three sites, standard support, multi-page forms, file uploads, and Basic & Pro Add-Ons such as Stripe, PayPal, Zapier, and more!

• Elite License: Gain full access to Gravity Forms with the Elite license – great for ambitious entrepreneurs, agencies, and other users who need to use the plugin on a large number of sites and require vast functionality. This plan includes licensing for unlimited sites, priority support, multiple page forms,  and file uploads, as well as Basic, Pro, and Elite Add-Ons such as User Registration, Surveys, Quiz, and more!

Have a watch of this Compare the Plans video to give you further information on our licenses and help you decide which license is right for you before you make a purchase.

Still Not Sure if Gravity Forms is for You?

We truly believe that you can’t find a better form builder than Gravity Forms, whatever your project goals. But you don’t have to take our word for it!

Hop on over to G2 to check out our recent reviews and find out exactly how our customers are using Gravity Forms to grow their business.

Here’s just a flavor of some of the recent reviews we’ve received…

“Must have form tool every WordPress developer should use.” (Yousif B)

“Gravity Forms lets you create just about any form you can think of, from simple contact forms to multi-page application forms. And a wide range of add-ons provide connectivity to just about every 3rd party platform you already use – email providers, payments, CRMs, etc.” (Warren D)

“Gravity Forms has been our go-to form plugin for WordPress for a few years now. It has plenty of pre-built integrations, a cost-effective price plan, and is easily extendible if there is not a current add-on. Great customer support, and great community behind the program.” (Angelo S)

“Gravity Forms is chock full of great features that I use across all of my websites. It’s easy to use and allows you to fully customize the look and behavior of your forms with CSS. My favorite feature is conditional logic, which lets you create intelligent forms that dynamically change depending on what the user selects.” (Jeremy C).

“Best contact form plugin on the market.” (Daniel K)

“Gravity Forms has the best combination of features and ease-of-use. It has FANTASTIC documentation, and as a WordPress developer, it makes it easy for me to make any customizations that I need.” (Nick R).

Any questions about Gravity Forms or our licenses? Contact our friendly support team!